Every volunteer has a story behind why they said “yes.”
This session dives into the psychology of volunteering, what sparks the decision to help, what sustains commitment, and why some people quietly step back.

We’ll cover:

• The emotional triggers that lead people to get involved

• How to write volunteer calls that attract the right personalities

• The subtle art of recognition and reward

• Creating volunteer ownership of a council-supported project

By understanding what drives human behaviour, councils can turn good intentions into lasting community partnerships.